I created an engaging animated video to help in the recruitment of Energy Champions (Volunteers). When planning the project, I wanted to create a mix of pictorial and computer animation on the screen.
I took inspiration from UKTV Original Productions Branding which aimed to capture the creative process involved in their productions. I loved the branding as it felt crafted and authentic and I wanted to have the same effect in my animation.
In addition to this, I created a similar style of animation showing the company’s services…
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